Traditional approaches to change management rely on complex plans, a strong emphasis on top down communication and an expectation that cultural change will be long and painful. It is also an established fact that two thirds of business change initiatives fail, and that the main causes tend to be poor planning, lack of support from senior management, lack of attention to the impact on individuals, inadequate communication, and generally poor follow-through after project closure.
The Creation Company team have a track record of delivering successful business change projects that take a holistic approach to planning and implementing change, and ensure that the desired business benefits are delivered.
We work with our clients to develop effective communication messages, and make certain that all stakeholders are fully engaged.
However, what distinguishes our approach from more conventional ones, is that we will work with you to define the new behaviours needed to cause the change, ensure that the champions for change have the skills needed to diffuse it effectively throughout the organisation, and that the organisational ‘infrastructure’ will support and reinforce the new ways of working.